“…Even during tough times, it makes sense to prevent dental disease and keep all kids healthy.” That’s the message that is being delivered in radio ads sponsored by Arcora Foundation now airing across the state.
The statewide advertising campaign is designed to raise awareness of kids’ oral health and urge continued support for programs to prevent children’s dental disease as prevention saves money for families, businesses and taxpayers. Preventing dental disease also helps children avoid the pain of dental cavities.
The goal of the campaign is to emphasize the value of investing in programs that protect children’s oral and overall health.
The ad campaign started the week of Oct. 3 and will run through November. Besides raising awareness of the importance of oral health and building support for children’s dental programs, the campaign will also drive audiences to the Oral Health Watch website for more details on specific policies and oral health initiatives.
The campaign is designed to reach audiences over the age of 35 who pay attention to policy issues. The campaign is primarily focused on radio in the Puget Sound area and Spokane. Much of the campaign will run on top-ranked news radio stations KOMO and KIRO. Ads will also run on top-ranked music stations whose audiences consistently pay attention to news. Online ads will also run on select news websites, including the Seattle Times, Spokane Spokesman-Review, Publicola, Crosscut and neighborhood news sites.
Oral Health Watch
1 hours ago
As families transition to a new schedule of school with the end of summer break, don't forget to incorporate these oral health tips into your fall routine to avoid cavities and to stay healthy. #teethmatter
Oral Health Watch
13 hours ago
Today marked the first day of school for many young learners in Washington state. 🍎 Policies and investments that provide access to preventive health measures like community water fluoridation and timely restorative dental care help children stay healthy and ready to learn. #teethmatter
Oral Health Watch
1 days ago
Today marks the first day of school for many young learners in Washington state. 🍎 Policies and investments that provide access to preventive health measures like community water fluoridation and timely restorative dental care help children stay healthy and ready to learn. #teethmatter
Oral Health Watch
2 days ago
Prevention works. It saves money, and spares people from the burden of dental pain and social stigma of poor oral health. #teethmatter
Oral Health Watch
2 days ago
Prevention works. It saves money, and spares people from the burden of dental pain and social stigma of poor oral health. #teethmatter
Oral Health Watch
3 days ago
A tip from Oral Health Watch: Sip water (fluoridated is best to help protect teeth against cavities) throughout the day, not just when thirsty, to stay hydrated throughout this heat spell. #teethmatter